UB Reaffirms Position as Key Stakeholder in Shaping Botswana's Tourism Landscape
University of Botswana (UB) continues to reaffirm its position as a leading stakeholder in shaping Botswana’s dynamic tourism landscape through its participation at the Tourism Pitso 2026.
Held under the theme “Tourism as a Catalyst for Economic Diversification and Sustainable Growth Through Partnerships,” this year’s gathering brings together industry leaders, policymakers, community actors and innovators in a collaborative effort to strengthen one of the country’s most vital economic engines.
As a premier national institution of higher learning which is committed to impact and development, UB continues to drive transformation through cutting‑edge tourism research, world‑class professional training and sustainability initiatives that benefit communities across the country.
UB’s participation underscores its contribution to informing policy, producing highly skilled tourism professionals and advancing projects that safeguard cultural heritage, support eco-tourism and empower local enterprises.
Through continued collaboration with industry partners and government, UB remains dedicated to fostering innovation, knowledge exchange and meaningful partnerships that support national progress and contribute to a more vibrant, sustainable and globally competitive tourism sector.