Home » Program Guide » Program Details Of Bachelor of Media Studies

Program Details

Faculty : Faculty of Humanities

Program Name : Bachelor of Media Studies

BGCSE Points(or similar) : 40


Type : Under Graduate

No. of Semesters : 8

Description : BGCSE/equivalent with a minimum of grade C in English Language. Applicants with work experience in Media shall be preferred. Applicants with a recognized Diploma in Media Studies may be admitted directly to level 200/300 of the programme. Applicants in possession of a recognized Certificate in Media Studies, with at least four grades of C and a minimum of E grade in English Language in theBGCSE/equivalent may be considered for Level 100 of the degree programme. Entrance Requirements 1. The normal minimum entrance requirement shall be the Botswana BGCSE or the equivalent with credit in English and in three other subjects. 2. Candidates who fulfill Regulation 1.0.1, have a credit in English and work experience in Media are preferred. 3. Candidates who do not meet Regulation 1. but have the BGCSE or equivalent and the CMS from a recognised institution may be admitted directly to Level 100 of the Programme. 4. Candidates with a Diploma in Media Studies or its equivalent may be admitted directly to Level 300 of the Programme. Programme Structure The Bachelor in Media Studies is a full-time programme extending over eight semesters. The programme should contain a minimum of 76 and a maximum of 88 credits. Part-time study for the Degree is also possible. It is expected that part-time students would finish their coursework in not more than ten semesters. In Levels 2 (2nd semester) 3 and 4 of the Degree Programme, five specialised streams will be offered: a) Print Media b) Radio broadcasting c) Television broadcasting d) Public Relations e) Film and Video

Courses involved :

Semester 1

Core Courses

  HISTORY OF WORLD MEDIA Credits : 3
  Course Description :A brief history of world media from the invention of writing through to the internet and other 21st century developments. The course will also look at some of the major social impacts of media developments through the ages.
  MEDIA IN BOTSWANA Credits : 3
  Course Description :A brief history of media in Botswana, including indigenous communication techniques, and showing links to media in the region and the wider world. A survey of current media houses, trends and genres in Botswana is included.
  INTRO TO COMMN & ACADEMIC LITERACY(HUM & EDU) Credits : 3
  INTRODUCTION TO LITERATURE: PROSE Credits : 3
  Course Description :This course is designed to introduce first-year students to the literary aspects of the essay and (auto) biography, and to the structure and components of the novel and short story.
  INTRODUCTION TO ENGLISH LANG.DESCRIP & USAGE Credits : 3
  Course Description :This course provides an overview of basic grammatical concepts and terms that students can apply to particular examples and difficulties of usage.
  COMPUTER SKILLS FUNDAMENTALS I Credits : 2

Optional Courses

    No Optional courses present in this Program for Semester 1.

Elective Courses

    No Elective courses present in this Program for Semester 1.

Semester 2

Core Courses

  INTRODUCTION TO MEDIA TECHNOLOGY Credits : 3
  Course Description :An introduction to communication principles followed by a survey and simple explanation of the major technologies used by 20th and 21st century media.
  THEORIES OF MASS COMMUNICATION Credits : 3
  Course Description :A survey of some major theories of Mass Communication, including their applications in communication practice (both mediated and nonmediated)
  ACADEMIC & PROFESSIONAL COMMN (HUM & EDU) Credits : 3
  STUDIES IN PROSE Credits : 3
  INTRODUCTION TO LITERATURE: DRAMA AND POETRY Credits : 3
  Course Description :This course is designed to introduce students to the literary and theatrical aspects of drama, and to the structure and literary strategies of poetry.
  COMPUTER SKILLS FUNDAMENTALS 2 INFORMATION SKILLS 11 Credits : 2

Optional Courses

    No Optional courses present in this Program for Semester 2.

Elective Courses

    No Elective courses present in this Program for Semester 2.

Semester 3

Core Courses

  INTRODUCTION TO TECHNIQUES OF DIGITAL MEDIA Credits : 3
  INTRODUCTION TO JOURNALISM Credits : 3
  Course Description :A survey of print and on-line journalism industries, including a description of the whole production process and the main requirements of a journalist, including the basic elements of story writing. Course and assessment linked to UB Horizon.
  INTRODUCTION TO BROADCASTING Credits : 3
  Course Description :A survey of radio and television industries, including a description of the whole production process and the main requirements of a broadcaster.
  INTRODUCTION TO PR & ADVERTISING Credits : 3
  Course Description :A survey of the Public Relations and advertising industries, including a description of the whole production process and the main requirements of a worker in the Public Relations and Advertising industries. Course and assessment linked to UB Horizon.
  INTRODUCTION TO FILM AND RADIO Credits : 3
  Course Description :A survey of the history of world film, from silent movies through to the digital age, including the major production methods.

Optional Courses

    No Optional courses present in this Program for Semester 3.

Elective Courses

    No Elective courses present in this Program for Semester 3.

Semester 4

Core Courses

  ETHICS FOR MEDIA PROFESSIONALS Credits : 3
  Course Description :An analysis of theoretical issues concerning media ethics and their practical application in various case studies of media within Botswana and beyond.
  MEDIA ATTACHMENT I Credits : 1
  Course Description :A one month internship in a media company during which the student observes and becomes familiar with media organization and participates in work practices.

Optional Courses

  MAJOR FILM & VIDEO GENRES Credits : 3
  Course Description :A survey of the major genres, such as comedy, adventures, blockbusters, thrillers, art films, dramas and animated films.
  WRITING FOR PR & COPY-WRITING Credits : 3
  Course Description :A mainly practical course on the basic requirements of copy-writing for both print and broadcast media in the field of Public Relations and Advertising. Course and assessment linked to UB Horizon.
  BASICS OF VIDEO PRODUCTION Credits : 3
  Course Description :A mainly practical course on the basic requirements of pre-production, production and post-production in the making of video films.
  BROADCAST INTERVIEWING & PRESENTATION TECHNIQ Credits : 3
  Course Description :Techniques of interviewing and presentation for radio and television (course split into radio or television after mid-semester break).
  PRINT JOURNALISM REPORTING AND WRITING Credits : 3
  Course Description :A practical course in how to report and write stories for print media journalism. The course will be closely linked to UB Horizon, with students expected to write stories for the newspaper, for which they will be assessed.

Elective Courses

    No Elective courses present in this Program for Semester 4.

Semester 5

Core Courses

  MEDIA LAW Credits : 3
  Course Description :A survey of laws relevant to journalism, broadcasting and telecommunications, with case studies to illustrate their application.
  MEDIA AND SOCIETY Credits : 3
  Course Description :A theoretical course analyzing the way media represent various social groups and the way the media impact upon society.

Optional Courses

  UB HORIZON I Credits : 3
  HISTORY OF FILM & VIDEO DOCUMENTARY Credits : 3
  Course Description :The history and genres of Film and Video documentary, linked to practical work in documentary and feature script-writing.
  RESEARCH FOR PR & ADVERTISING Credits : 3
  Course Description :Market and product research in order to motivate campaigns in the fields of Public Relations and Advertising.
  BASICS OF TELEVISION PRODUCTION Credits : 3
  Course Description :The techniques of planning, writing and production of television programmes both in the studio and outside.
  BROADCAST NEWS WRITING AND PRODUCTION Credits : 3
  Course Description :Electronic news gathering, news writing and production for both radio and television.
  AUDIO TECHNOLOGY Credits : 3
  Course Description :A mostly technical course training students in the correct use of various types of microphones, mixers and other examples of audio technology.

Elective Courses

    No Elective courses present in this Program for Semester 5.

Semester 6

Core Courses

  COMMUNICATION RESEARCH METHODS Credits : 3
  Course Description :An intensive course explaining the principles of research and useful quantitative and qualitative media research methodologies.
  DEVELOPMENTAL COMMUNICATION Credits : 3
  Course Description :A survey of major development communication theories and their application in different media projects as part of total communications strategies.
  MEDIA ATTACHMENT II Credits : 3
  Course Description :A three month internship in a media company during which the student observes and becomes familiar with media organization and participates in work practices.

Optional Courses

  BEAT REPORTING Credits : 3
  Course Description :A course that prepares students for reporting in specialized fields such as crime, sport, environment, health and entertainment.
  RADIO DOCUMENTARY WRITING & PRODUCTION Credits : 3
  Course Description :Skills for script-writing (and other pre-production work), production and post-production for radio documentaries and features.
  TV & VIDEO DOCUMENTARY WRITING Credits : 3
  Course Description :Skills for pre-production work, production and post-production for TV/Video documentaries and features.
  MOTION GRAPHICS Credits : 3
  Course Description :A mainly practical course in special visual effects and animation for television and video.
  PR & ADVERTISING CAMPAIGNS Credits : 3
  Course Description :Skills for planning, designing, writing and implementing total campaigns for Public Relations and Advertising. Course and assessment linked to UB Horizon.
  CINEMA LANGUAGE IN WORLD FILM Credits : 3
  Course Description :A survey of important cinematography and editing styles (such as montage, neo-realism, cinema noire and magic realism), along with mini video projects to apply the theories in practice.
  UB HORIZON Credits : 23
  Course Description :A course that grounds students in the principles and practices of editing for print journalists and editors. Course and assessment linked to UB Horizon.

Elective Courses

    No Elective courses present in this Program for Semester 6.

Semester 7

Core Courses

  MEDIA PROJECT AND DOSSIER I Credits : 3
  Course Description :The course will allocate students to individual tutors who will take students through the research process up to the completion of the project proposal for their chosen topics.
  CURRENT ISSUES IN AFRICA MEDIA Credits : 3
  Course Description :The course will provide an overview of current issues affecting African media including the press or broadcast organizations that influence the media.

Optional Courses

  BROADCAST PROGRAMMING Credits : 3
  Course Description :How to design short and long term programme schedules for radio and television broadcasting. The 2nd half of the semester may be split into radio & television.
  INVESTIGATIVE REPORTING Credits : 3
  Course Description :In depth, carefully researched, critical journalism for print or broadcast media. For students taking the print pathway; the course and assessment are linked to UB Horizon.
  RADIO DRAMA SCRIPT-WRITING & PRODUCTION Credits : 3
  Course Description :Writing drama scripts and producing them for radio broadcasts, including casting, rehearsing, recording and post-production editing.
  TV AND VIDEO DRAMA Credits : 3
  Course Description :Writing drama scripts and producing them for TV and Video drama, including casting, rehearsing, recording and post-production editing
  ECONOMIC AND SOCIAL ISSUES IN PR &ADVERTISING Credits : 3
  Course Description :The impact of economic and social issues on Public Relations and Advertising campaigns including issues of ethics and corporate responsibility.
  AFRICAN CINEMAS Credits : 3
  Course Description :The course will include skills in film reviewing.

Elective Courses

    No Elective courses present in this Program for Semester 7.

Semester 8

Core Courses

  MEDIA PROJECT AND DOSSIER II Credits : 3
  Course Description :A research project involving any one or any combination of media to show the student has acquired the skills of using media techniques for communication.
  MEDIA MANAGEMENT AND ENTREPRENEURSHIP Credits : 3
  Course Description :A practical and theoretical course on how to set up and grow a small media company, and how management/organizational issues relate to the wider economic landscape.

Optional Courses

  ON-LINE MEDIA PRODUCTION Credits : 3
  Course Description :Preparation of material for online publishing; this includes streaming of video and audio content, formatting images and text, and web-programming. Course and assessment linked to Media Studies and UB Horizon web-sites.
  HEALTH & SCIENTIFIC REPORTING Credits : 3
  Course Description :A journalism course on the special skills needed for researching and writing stories on issues of Health and Science. The course and assessment are linked to UB Horizon.
  LIVE RADIO BROADCASTING Credits : 3
  Course Description :Techniques of radio for Studio and Outside live Broadcast shows in News, Educational and Entertainment fields.
  TV ENTERTAINMENT SHOWS Credits : 3
  Course Description :Production of entertainment programmes such as game shows, talk shows, and music shows for television or video.
  PUBLIC COMMUNICATION CAMPAIGN Credits : 3
  Course Description :Planning, designing and implementation of public media communication campaigns for government or NGO social change agencies.
  CURRENT CINEMA Credits : 3
  Course Description :Current issues in film and video production, distribution, exhibition, reception and aesthetics.

Elective Courses

    No Elective courses present in this Program for Semester 8.
Contact Details :
4775 Notwane Rd. Gaborone, Botswana Private Bag UB 0022. Tel: +(267) 355 0000 Gaborone, Botswana